JCPenney Focuses on Flexibility, Engagement, and Retention

Engaged employees are loyal and productive.

October 3, 2023

JCPenney CHRO, Andre Joyner, recently sat with HR Executive to discuss employee flexibility, engagement, and retention. 


As a proud partner of JCPenney, WorkJam enables store associates and warehouse employees with tools that increase schedule flexibility and early access to earned wages, “two key areas critically important to employees,” Joyner said.


Joyner shared that frontline employees want the organization to:

  • Empower the voice of associates
  • Show it cares about the whole person, inside and outside of work
  • Make investments in employees’ growth and development
  • Connect employees with the causes and communities that matter to them

JCPenney has focused on these four areas to retain and engage their frontline employees. From stores to warehouses, investments in frontline employees have helped create a consistent employee experience.


Engaged employees are loyal and productive employees. Listen to how JCPenney incorporates flexibility and engagement into the employee experience.

How does WorkJam provide flexible shift management?

WorkJam shift swapping reflects the way frontline employees work. Built to meet the needs of frontline employees, WorkJam provides flexibility for frontline workers while referencing existing WFM work rules.


WorkJam provides five self-service shift management options to frontline employees. Each shift management option WorkJam offers ensures compliance — only allowing transactions to occur if it meets your work rules.

  1. Direct Shift Release

    This type of release allows a shift to be transferred directly to another teammate. No trade takes place with this type of release. This replaces “Hey, Rachel. Here is my Saturday shift. Thanks!” This process happens manually today, so we make it as simple as a few clicks.

  2. Direct Shift Swap

    Swap shifts with a teammate. This is the 1-to-1 shift swapping that you might be used to with your WFM provider. This is a closed-loop compliant version of, “Rachel, if you take my Saturday, I’ll pick up your Sunday shift.”

  3. Open Shift Pool Release

    Broadcast the availability of my shift for the taking. This is a streamlined version of “Can anyone take my shift?” that happens inside of your organization. An Open Shift Pool is a virtual picklist of shifts that appear only to people qualified to work them. An easy comparison is gig-type work in terms of picking up new shifts — we call it an Open Shift Marketplace.

  4. Open Shift Pool Swap

    Broadcast the availability of my shift for a swap. Just like this option above, this feeds into the Open Shift Marketplace. The difference between this and the option above is that this includes a trade. WorkJam replicates “Can anyone take my shift? But I need the hours, so I’d like to swap shifts.”

  5. Offer Shift

    Alert specific teammates to take a shift. As simple as it sounds. It is a 1-to-1 shift offer inquiry.

Flexible Schedules WorkJam Workforce Management Shift Swap 5 Ways WFM

What is early access to earned wages?

Traditional payroll cycles require employees to wait up to two weeks to access their pay, putting acute financial pressure on frontline hourly workers. Financial stress impacts retention, productivity, and customer service levels.

WorkJam allows employees to obtain a portion of earnings as early as the same day of work, fee-free, deposited directly into their bank account through ExpressPay. Paired with WorkJam’s Open Shift Marketplace functionality, it positions employers who offer ExpressPay to their frontlines as the employer of choice—combining self-service shift coverage and with same day access to earned income while driving customer coverage and experience at the same time.

Learn how flexible scheduling and early access to earned wages fits into our digital frontline workplace. How can you unlock productivity and engagement on your frontlines?

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WorkJam is the platform industry leaders choose for true frontline orchestration: task management, training, communications, staffing, and more.