Rethink Productivity Podcast: How the Value of a Digital Frontline Workplace Solution Helped Aramark Set the Stage for Successful Concerts Operations
Food, Business, WorkJam and Music: Aramark and Garth Brooks Concerts
Rachel's Journey in the Food and Hospitality Industry
Rachel Malyan brings a wealth of experience to the table, boasting almost 30 years in the food and hospitality industry. Her journey began during her university days when she worked with Yum! Brands, including Pizza Hut and Whitbread, in the UK. Eventually, her career took her to Ireland, where she led operational franchise support for Pizza Hut.
Today, Rachel serves as the Head of Workforce Management for Aramark, overseeing workforce productivity initiatives and employee experience strategies across various sectors.
Aramark: A Global Food Service Provider
Challenges in the Food Industry
- Workforce Attrition Due to COVID and Brexit: The pandemic led to a significant exodus of workers, particularly in the UK, and returning staff faced challenges due to Brexit-related regulations affecting workers.
- Recruitment and Retention: Finding and keeping talent in an industry that has faced shutdowns and restrictions can be daunting, given the uncertainty that still surrounds hospitality.
- Rising Costs: The industry grapples with increasing food and labour costs, which can lead to reduced margins and fewer available resources.
- Seasonal Business: Aramark often caters to seasonal events and locations, adding complexity to workforce management when operating out of season.
WorkJam: The Solution to Frontline Workforce Challenges
David highlighted that in response to these challenges, organisations are increasingly turning to automation and digital solutions to optimise frontline workforces. WorkJam, in particular, is playing a significant role in helping businesses maximise their workforce’s efficiency. A digital frontline workplace offers a more engaging and productive way to connect with employees, aligning their skills and preferences with available shifts and tasks.
The Garth Brooks Concert Series
- Digitalisation and Task Management: WorkJam enabled Aramark to optimise task management and scheduling, helping them do more with less resources.
- Engagement and Communication: Provided a direct channel for communicating with employees, sharing updates, and answering their questions in real-time.
- Labour Sharing: Aramark’s use of WorkJam extended beyond its typical workforce, enabling them to share labour across the organisation via WorkJam’s Open Shift Marketplace.
- Employee Engagement: Employees were empowered to choose their own shifts and pick the areas of the stadium they wanted to work, making the process more engaging and efficient.